11 — Monetization
Revenue Model & v1 Priorities
Six revenue lines, ordered by when they ship.
| # | Revenue line | Detail |
|---|---|---|
| 1 | Official Pillow sales (v1, highest priority) | Tier 2 is gated on owning a registered official PFC pillow. The app is the storefront: serial code registered at checkout ties the pillow to the fighter's account. This is hardware revenue the federation already believes in — the app becomes its distribution channel. |
| 2 | Digital Fighter Cards + physical prints (v1) | Limited numbered prints per fighter, priced by scarcity; Printify print margin on physical twins; early-badge scarcity drives urgency. |
| 3 | Tips (v1) | Platform fee on real-money tips to fighters. |
| 4 | Tier memberships (v1) | Tiers 1–2 stay free forever. From Contender upward fighters pay a symbolic monthly membership for power-ups, marketing material, rankings, storefront and analytics. Recurring revenue that scales with the fighter's own audience, priced so it never gates competing. |
| 5 | Academy (v1–1.5) | Referee and judge certification fees, à la carte course tracks, seminar tickets, and paid masterclasses published by Tier 5–6 fighters with a revenue share. |
| 6 | Power-ups (v1.5–2.0) | After the fighting loop is proven. Fighter boosts + fan effects, sold in small packs. |
Exact percentages to be decided with PFC — the doc should not hardcode them before commercial agreement. Power-ups never affect scoring.